Florence
Tuscany, Italy

A heady mix of incomparable Renaissance art, gorgeous palazzos, Tuscan cuisine and home-grown haute couture.
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The Continentale is the most contemporary and playful of the Ferragamo family’s four Florentine hotels, dressed up in stylish, retro decor by interiors-whizz Michele Bonan.
Inside, the interior has an edgy vibe – tent-like curtains surround the beds; the clocks run in reverse; pops of bubbly gum colours break the white mood.
At sunset, grab a table on the hotel’s smart rooftop terrace bar, order a Campari Spritz and soak up the panoramic city views alongside a hip Florentine crowd.
It boasts a prime spot in the heart of the city, almost on top of the Ponte Vecchio. It’s the perfect choice for well-heeled weekenders looking to stay in the thick of the Florence action.
The hotel entrance is on a tiny square beside Florence’s iconic and crowded Ponte Vecchio. The square is also home to the Ferragamo-owned Gallery Art Hotel, where the indoor-outdoor Fusion Bar and Restaurant, attracts an upscale clientele.
The piazza itself is lined with tall, unremarkable 1950s and ’60s buildings (including the two hotels), but in summer it buzzes with fashionably dressed folk sipping cocktails beneath the Fusion’s white umbrellas.
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